Club M Rebrand
Mystic Lake Casino Hotel

Club M Rebrand - Mystic Lake
CLUB M REBRAND - MYSTIC LAKE
CLUB M REBRAND - MYSTIC LAKE

CLUB M REBRAND – MYSTIC LAKE

Identity & Copywriting

Role: Designer, Art Director, Copywriter

A refresh of Mystic Lake Casino Hotel’s loyalty program Club M. The challenge was to refresh the current Club M identity while using the same name. The goal was to create a more modern logo and refreshed tier concept:

Starter Welcome to the Circle

Classic Lets Get a Little Lucky

Premium Loyalty has its Privileges

Professional Welcome to the Winner’s Circle

Insider Welcome to the Inner Circle

This is a unique website which will require a more modern browser to work!

Please upgrade today!